What Is an Identity Graph and How Versar’s will Supercharge Your Marketing

The Versar Identity Graph is the beating
heart of Verar products.
How to Use Data Enrichment to Improve Your B2C Marketing Performance

Enriched data can help you make more insightful, data-informed decisions, improve contact rates and email send rates, and inform content creation.
AI’s Achilles’ Heel: Why Bad Data Breaks Artificial Intelligence (and How to Fix It)

Data is the fuel for AI, so when that data is poor in quality, it can lead to inaccurate and unreliable outcomes.